Skip to main content

Coursework - getting ready to submit

Dear all,

It is nearly time to submit your coursework so I want to make sure your blogs are ready. These don't get you any marks HOWEVER, you can be penalised for not showing your process of research and planning on the blog, so this evidence is crucial. Please organise your blog so that there are tabs across the top of the homepage entitled Research, Planning, Statement of Intent, Final Website, Final Music Video and ensure everything is organised under these.

Also, it is good practice to have asked permission from the artist to use their track. This can be an email, a DM on Twitter, Instagram etc. I don't expect you to get a reply, but you can then put this request on your blog.

I've also added a reminder of what is needed in your Statement of Intent below. Please recheck yours especially for the media synergy section.

best wishes
Ms Cope


Inclusion in Statement of Intent

Music video
·         How your target audience is
·         Reference to the music industry – what is a video actually for and how you will emulate this
·         Use of media language: mise-en-scene, cinematography, editing. Refer back to your genre conventions post
·         Intertextual intentions/auteur influence
·         Themes/narrative and why you have chosen them
·         Codes and conventions of a music video and how you will conform (content and appeal to audience)
If you don't have your artist in the video, please explain why not (e.g. a convention of this artist is to use performers and actors; you've been inspired by the work of Ken Loach who uses 'ordinary people' in his work. Just make sure you reference why they aren't there, and possibly consider stating why you are using the artist if you are.

Website

·         Media language choices including font, design, images etc.
·         Inclusion of brand synergy with the music video
·         Function of the website (selling music, publicising the band’s releases, tour dates etc.)
·         Social media intentions
·         Audio-visuals
·         Acknowledgement that this is a ‘snapshot’ and a website would continually evolve
S    State which two pages you are showcasing so the examiner knows exactly which two I have marked and which two you intend to be looked at. 

How do you intend to link your media products?
·         Why synergy and brand cohesion is important
·         How you will achieve this
·         Importance of audience
·         Why digital convergence is so fundamental (understanding industry and audiences)

Comments